Backbridge is a back stretching device designed by New York chiropractor and kinesiologist Dr. Todd Sinett. This was designed to be an affordable, easy-to-use product to relieve back pain, neck pain, and improve posture. Sinett rebooted the Backbridge with an updated design and 3 extra colors. This project called for a redesign of its packaging and a new photoshoot of its product.
Product Photography
Package Design
